My story

Every story has a beginning, and for Tarek, his journey started with a question that lingered in his mind. It all began when he would often hear remarks from people around him about his weight, and he would attribute it to stress. It was a common perception, a societal belief that stress was the cause of weight gain. However, Tarek started questioning this concept and wondered how stress could lead to the accumulation of fat cells in the body.

His curiosity led him to seek answers from those around him, but he found that most people repeated the same phrase without truly understanding the science behind it. This realization sparked a calling in Tarek to pursue a deeper understanding of the relationship between stress and obesity.

In 2016, Tarek embarked on a journey of research to uncover the million-dollar question of how stress turns into obesity. He became certified as a mind-body eating coach from the Institute for the Psychology of Eating, combining his professional background in nursing science with stress mastery science and mindfulness practices to gain a holistic understanding of the subject.

For Tarek, his work is a cause he believes in wholeheartedly. He believes that the body cannot move forward without the soul, and he coaches people to master their stress, overcome low mood and improve their relationship with food through mindfulness practices and meditation. His approach is grounded in the dynamic eating psychology framework, a science-backed approach that addresses the mind-body connection and the importance of a holistic approach to overall well-being.

Today, Tarek is passionate about empowering people to take control of their lives and find happiness through mastering their stress and achieving mindfulness. His story is one of passion, perseverance and dedication to understanding the fundamental link between mind and body, and he is committed to helping others on their journey towards self-discovery and healing.


Do you believe in numbers?

Hope the below convinces you!

is the burnout cost each year in the US in healthcare expenses, lost productivity, and absenteeism
yearly cost on global economy in lost productivity due to depression and anxiety, often linked to burnout
of HCPs in Saudi Arabia experienced high levels of burnout, with depersonalization and emotional exhaustion
more likely a burned-out employee will take sick leaves
more likely to have higher job performance, when employees ate a healthy diet
more likely to report a loss in productivity with the employees who ate an unhealthy diet

Our commitment towards our appreciated customers?

  1. We are committed to providing high-quality stress mastery coaching services that address the physical, mental, and emotional dimensions of stress and wellbeing.
  2. We are committed to creating a safe, supportive, and non-judgmental space where our clients can explore their stressors, develop greater self-awareness, and learn strategies to overcome them, including mindfulness practices and education on developing a healthy relationship with food.
  3. We are committed to staying up-to-date with the latest research and techniques in stress management, mindfulness, and eating psychology, and incorporating these insights into our coaching approach.
  4. We are committed to treating all our clients with respect, empathy, and professionalism, and maintaining strict confidentiality about their personal information.
  5. We are committed to regularly seeking feedback from our clients about their coaching experience, and using this feedback to continuously improve and refine our coaching approach.
  6. We are committed to collaborating closely with our clients to understand their unique stressors and develop personalized strategies to manage them effectively, while also providing ongoing support and guidance to help our clients achieve their stress mastery goals and lead happier, more fulfilling lives.

Our commitment towards our appreciated employees?

  1. Commitment to diversity, equity, and inclusion (DEI) in the workplace.
    Creating an environment that values and respects individuals from diverse backgrounds and perspectives, and actively works to eliminate bias and discrimination.
    Promoting DEI in all aspects of our operations, including hiring, training, promotions, and decision-making.
  2. Providing career growth and learning opportunities for our employees.
    Investing in our employees' professional development and offering opportunities for skill-building, training, and mentorship.
    Helping our employees reach their full potential and achieve their career aspirations within our organization.
  3. Supporting and encouraging a healthy work-life balance for our employees.
    Offering flexible work arrangements and benefits that support wellness and personal time, such as paid time off, parental leave, and mental health resources.
  4. Providing a positive and inclusive work environment that values teamwork, communication, and collaboration.
    Emphasizing a commitment to quality, innovation, and excellence in all aspects of our operations.
  5. Ensuring that our employees feel valued, supported, and fulfilled both professionally and personally.